---
title: Eat Well Global Blog (2)
description: Explore Eat Well Global's Blog for information on how to grow your nutrition business, benefit from a strategic PR and comms agency partnership, learn the latest insights in the nutrition industry, and more! (2)
---
[](https://eatwellglobal.com/)
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# Eat Well Global Blog
[Engagement](https://blog.eatwellglobal.com/tag/engagement) [Hot topics](https://blog.eatwellglobal.com/tag/hot-topics) [Insights](https://blog.eatwellglobal.com/tag/insights) [Strategy](https://blog.eatwellglobal.com/tag/strategy) [Sustainable nutrition](https://blog.eatwellglobal.com/tag/sustainable-nutrition)
[](https://blog.eatwellglobal.com/understanding-the-health-conscious-consumer)
#### Engagement
### [Understanding the Health-Conscious Consumer](https://blog.eatwellglobal.com/understanding-the-health-conscious-consumer)
on June 26, 2025 | By [Eat Well Global](https://blog.eatwellglobal.com/author/eat-well-global)
One thing is clear in today’s food and nutrition landscape: consumers are thinking more about health, and they’re making decisions accordingly. Over the last four years, the number of Americans who prioritize health and nutrition when choosing food has jumped up, with 78% now saying that healthy eating is a top priority.
[Read](https://blog.eatwellglobal.com/understanding-the-health-conscious-consumer)
[.jpg)](https://blog.eatwellglobal.com/from-uncertainty-to-trust-helping-consumers-make-informed-nutrition-decisions-in-2025)
#### Hot Topics
### [From Uncertainty to Trust: Helping Consumers Make Informed Nutrition Decisions in 2025](https://blog.eatwellglobal.com/from-uncertainty-to-trust-helping-consumers-make-informed-nutrition-decisions-in-2025)
on June 17, 2025 | By [Eat Well Global](https://blog.eatwellglobal.com/author/eat-well-global)
Consumers are inundated with information about what to eat, how to live, and which foods are "good" or "bad" for their health. Ironically, while access to nutrition information is at an all-time high, so is confusion. As consumers strive to make better-for-you choices, they’re also grappling with conflicting advice, unqualified sources, and a deepening trust gap.
[Read](https://blog.eatwellglobal.com/from-uncertainty-to-trust-helping-consumers-make-informed-nutrition-decisions-in-2025)
[](https://blog.eatwellglobal.com/beyond-the-label-challenges-and-opportunities-in-the-evolving-processed-foods-landscape)
#### Hot Topics
### [Beyond the Label: Challenges and Opportunities in the Evolving Processed Foods Landscape](https://blog.eatwellglobal.com/beyond-the-label-challenges-and-opportunities-in-the-evolving-processed-foods-landscape)
on June 3, 2025 | By [Eat Well Global](https://blog.eatwellglobal.com/author/eat-well-global)
The conversation around processed foods and ultra-processed foods (UPFs) continues to evolve and gain attention from scientists, policymakers, the media, and consumers alike. While definitions and perspectives vary, one thing is clear: not all processed foods serve the same purpose, and not all carry the same nutritional implications.
[Read](https://blog.eatwellglobal.com/beyond-the-label-challenges-and-opportunities-in-the-evolving-processed-foods-landscape)
[](https://blog.eatwellglobal.com/the-impact-of-nutrition-research-on-consumer-behavior-and-brand-trust)
#### Engagement
### [The Impact of Nutrition Research on Consumer Behavior and Brand Trust](https://blog.eatwellglobal.com/the-impact-of-nutrition-research-on-consumer-behavior-and-brand-trust)
on May 29, 2025 | By [Eat Well Global](https://blog.eatwellglobal.com/author/eat-well-global)
Not too long ago, avocados were a prime example of confusion in the nutrition world. They were considered exotic and high in fat, and were not always embraced by mainstream American consumers. But that all changed when nutrition research brought the health benefits of avocados to the forefront, such as heart health support and contributions to nutrient-rich eating patterns. With this science in hand, a cross-channel communications push grounded in consumer-friendly messaging elevated the avocado from misunderstood fruit to must-have “superfood” in the eyes of consumers.
[Read](https://blog.eatwellglobal.com/the-impact-of-nutrition-research-on-consumer-behavior-and-brand-trust)
[.png)](https://blog.eatwellglobal.com/future-proofing-business-for-nutrition-health-sustainability-proven-strategic-approach)
#### Hot Topics
### [Future-Proofing Business for Nutrition, Health & Sustainability: A Proven Strategic Approach](https://blog.eatwellglobal.com/future-proofing-business-for-nutrition-health-sustainability-proven-strategic-approach)
on April 30, 2025 | By [Eat Well Global](https://blog.eatwellglobal.com/author/eat-well-global)
The Time to Act Is Now "Health strategy has become business strategy." – An EWG Client As many food companies near the end of their 2020-2025 commitments for health, well-being, and sustainable nutrition, the time to set a future-focused strategy is now. Even amidst the current global uncertainty posed by tariffs, rising costs and increasing regulatory scrutiny, businesses must prioritize impact, resilience, and sustainable growth to remain competitive in an increasingly challenging landscape.
[Read](https://blog.eatwellglobal.com/future-proofing-business-for-nutrition-health-sustainability-proven-strategic-approach)
[](https://blog.eatwellglobal.com/navigating-the-complexities-of-the-ultra-processed-food-conversation)
#### Hot Topics
### [Navigating the Complexities of the Ultra-Processed Food Conversation](https://blog.eatwellglobal.com/navigating-the-complexities-of-the-ultra-processed-food-conversation)
on April 15, 2025 | By [Eat Well Global](https://blog.eatwellglobal.com/author/eat-well-global)
The term “ultra-processed foods” (UPFs) has become a central topic in the global nutrition dialogue. The conversation around UPFs continues to grow in volume and complexity amongst consumers, media and public health experts. As conversations evolve, it's clear that not all UPFs serve the same purpose or carry the same implications, and there is a range of perspectives among experts on their role in the food system.
[Read](https://blog.eatwellglobal.com/navigating-the-complexities-of-the-ultra-processed-food-conversation)
[](https://blog.eatwellglobal.com/glp-1s-a-true-disruption-or-just-another-fad)
#### Hot Topics
### [GLP-1s: A True Disruption or Just Another Fad?](https://blog.eatwellglobal.com/glp-1s-a-true-disruption-or-just-another-fad)
on April 1, 2025 | By [Geoffrey Russo, MA](https://blog.eatwellglobal.com/author/geoffrey-russo-ma)
In 2023, articles about Ozempic as the latest celebrity weight-loss miracle flooded our feeds. At first, we didn’t think much of it. Another health craze, another fleeting trend. But then came the science. Studies showed significant weight loss, reduced risk of heart attacks and diabetes, and even potential benefits for kidney disease and addiction treatment. That’s when we at Eat Well Global started paying attention. Then we started to see insights from GLP-1 medication users and healthcare professionals, from our our own research and others, all pointing to a fundamental shift in eating behaviors, lifestyle choices, and, inevitably, the food and beverage industry itself.
[Read](https://blog.eatwellglobal.com/glp-1s-a-true-disruption-or-just-another-fad)
[](https://blog.eatwellglobal.com/using-business-as-a-force-for-good)
#### Hot Topics
### [Using Business as a Force for Good](https://blog.eatwellglobal.com/using-business-as-a-force-for-good)
on March 18, 2025 | By [Eat Well Global](https://blog.eatwellglobal.com/author/eat-well-global)
B Corp certification isn’t a one-time achievement; it’s an ongoing journey of improvement. Every three years, B Corps undergo a recertification process, ensuring continued commitment to high standards and measurable progress. At Eat Well Global, we approach recertification as an opportunity to assess, refine, and enhance our contributions to a healthier, more sustainable food system and as a responsible workplace.
[Read](https://blog.eatwellglobal.com/using-business-as-a-force-for-good)
[](https://blog.eatwellglobal.com/intersection-of-nutrient-density-sustainable-nutrition-and-food-fortification)
#### Hot Topics
### [At the Intersection of Nutrient Density, Sustainable Nutrition and Food Fortification](https://blog.eatwellglobal.com/intersection-of-nutrient-density-sustainable-nutrition-and-food-fortification)
on February 26, 2025 | By [Eat Well Global](https://blog.eatwellglobal.com/author/eat-well-global)
In today’s evolving food landscape, the conversation around food and sustainability is shifting beyond environmental impact to encompass the overall nutritional quality of our food supply. Nutritional quality is directly linked to accessibility and affordability of nutrient dense foods, which can be improved through activities such as product reformulation, ingredient diversity, regenerative agriculture, or in many cases, food fortification.
[Read](https://blog.eatwellglobal.com/intersection-of-nutrient-density-sustainable-nutrition-and-food-fortification)
[](https://blog.eatwellglobal.com/why-nutient-density-matters)
#### Hot Topics
### [Nutrient Density: A Game-Changer for Food, Health, and Sustainability](https://blog.eatwellglobal.com/why-nutient-density-matters)
on February 20, 2025 | By [Eat Well Global](https://blog.eatwellglobal.com/author/eat-well-global)
Nutrient density is likely to be a cornerstone of the future of food and health. Though Google searches for the term have increased over the past few years, consumer understanding of the phrase is still limited. However, demand for more nutritious food options, willingness to pay more for products with higher nutrition quality are signals that the concept of nutrient density is quickly becoming central to health and wellbeing conversations everywhere. From healthcare professional engagement to sustainable agriculture, the potential for impact on both human health and environmental stewardship is only increasing.
[Read](https://blog.eatwellglobal.com/why-nutient-density-matters)
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