In today’s evolving food landscape, the conversation around food and sustainability is shifting beyond environmental impact to encompass the overall nutritional quality of our food supply. Nutritional quality is directly linked to accessibility and affordability of nutrient dense foods, which can be improved through activities such as product reformulation, ingredient diversity, regenerative agriculture, or in many cases, food fortification.

As the global population grows and food systems face increasing pressure, the intersection of nutrient density, sustainable nutrition, and food fortification is emerging as a critical solution for sustainable food systems to support both human and planetary health.

 Why Nutrient Density Matters

Nutrient density refers to the concentration of essential vitamins, minerals, and other beneficial compounds in a given food relative to its caloric content. Nutrient density can be naturally occurring or enhanced, such as through food fortification. A diet rich in nutrient-dense foods supports optimal health and helps prevent diet-related diseases. However, global nutrition challenges — including micronutrient deficiencies, food insecurity, and diet-related non-communicable diseases — underscore the urgent need for solutions that prioritize both health and sustainability.

Sustainable Nutrition: Balancing People, Planet, and Profits

Sustainable nutrition is the synergy between dietary patterns that support human health and practices that preserve environmental resources. This means shifting towards food production and consumption patterns that:

  • Reduce greenhouse gas emissions
  • Minimize water and land use
  • Promote biodiversity
  • Ensure food security and accessibility

The challenge? Some sustainable food sources, such as plant-based proteins, can lack adequate micronutrients essential for human health. Conversely, some nutrient-dense foods can have a higher environmental footprint. This is where the concept of tradeoff is important to consider and where food fortification can come into play.

The Role of Food Fortification in a Sustainable Food System

Food fortification has long been used to combat malnutrition. According to the FAO, food fortification, is the practice of deliberately increasing the content of one or more essential nutrients in a food to improve its nutritional quality and provide public health benefits. Traditional fortification efforts, such as iodized salt and folic acid-enriched grains, have successfully addressed nutrient deficiencies worldwide. But how does fortification fit within the sustainable nutrition paradigm?

  • Addressing Micronutrient Deficiencies in Vulnerable Populations: Fortified foods can help bridge nutrient gaps, particularly in populations with limited access to diverse diets.
  • Enhancing Plant-Based Diets: Fortification can help ensure plant-based diets provide sufficient levels of iron, vitamin B12, and omega-3 fatty acids—nutrients typically abundant in animal-based foods.
  • Reducing Food Waste: By fortifying staple foods, we maximize their nutritional value without requiring excessive resource inputs, thus contributing to a more efficient food system.


Want to learn more about food fortification?

Check out the Accelerating Food and Nutrition Security through Food Fortification: A Private Sector Playbook, a collaboration between the World Business Council for Sustainable Development and Eat Well Global. This playbook highlights real-world challenges that hinder fortification efforts and explores practical solutions to overcome them, in order to build sustainable business models that drive better public health outcomes.

Cover of WBCSD and EWG's Food and Nutrition Security Private Sector Playbook

Scaling Fortification for a Sustainable Future

As food companies seek to align with sustainability goals, fortification programs need to evolve to ensure both efficacy and environmental responsibility. Data-driven strategies, policy harmonization, consumer education and multi-stakeholder collaboration are a few ways to develop successful, viable fortification strategies that improve public health and environmental interest.

Some examples of fortification programs might include:

  • Biofortification: Naturally enhancing nutrient levels in crops through selective breeding and biotechnology (e.g., vitamin A-rich golden rice, iron-fortified beans).
  • Precision Fortification: Targeting fortification efforts based on regional dietary needs to minimize overuse and ensure efficiency in achieving public health goals.
  • Fortification in Alternative Proteins: As plant-based and lab-grown proteins rise in popularity, incorporating essential nutrients directly into these products will be essential for meeting dietary needs.

The Accelerating Food and Nutrition Security through Food Fortification: A Private Sector Playbook includes two inspirational case studies on successful food fortification programs that are positively influencing human and planetary health. Download the playbook here to learn about how stakeholder collaboration could improve iodine deficiencies in India and has improved rates of malnutrition in Kenya.

The Future of Nutrition is Sustainable and Nutrient-Dense

A sustainable food future depends on a multi-pronged approach that prioritizes nutrient density, fortification, and environmental impact in equal measure. Governments, food producers, and health professionals must work together to create food systems that nourish people while protecting planetary resources.

For businesses and organizations in the food and health sectors, this intersection presents an opportunity: how can your products and policies support both nutrition security and sustainability?

At Eat Well Global, we empower organizations to navigate these challenges, ensuring that sustainable nutrition strategies drive both impact and innovation.

Are you ready to be part of the solution? Let’s talk.

Let us know how we can help!